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Insight of the Day: The Coffee Trend with Tremendous Growth Potential

Cold Brew: The Future of Coffee

  • Cold brew coffee is rapidly outpacing iced coffee in popularity and is predicted to dominate the market in the coming years.

  • This surge is driven by younger generations (Millennials and Gen Z) who prefer its smoother, less acidic flavor and are willing to pay more for it.

Why Restaurants Should Act Now

  • Ignoring cold brew means missing out on significant revenue potential, as consumers will simply buy it elsewhere.

  • Cold brew is still relatively new to many menus, offering a huge opportunity for growth, especially outside of established coffee chains.

Javo Beverage: Your Cold Brew Solution

  • Javo Beverage specializes in high-quality cold brew solutions specifically designed for restaurants.

  • Their products are easy to implement, ensuring consistent flavor and a competitive edge.

  • They offer a range of options, from ready-to-use products to custom beverage development.

Key Takeaway

Restaurants looking to stay ahead of the curve and attract coffee-loving customers need to add cold brew to their menus. Partnering with specialists like Javo Beverage offers a convenient and delicious way to capitalize on this growing trend.

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