According to a recent report, 60 percent of US shoppers used split payment options in the past year. This finding suggests that buy now, pay later services have become increasingly popular among consumers looking for more flexible payment options when making purchases online or in-store.
The study also found that younger consumers are more likely to use split payment options, with 71 percent of Gen Z and Millennial shoppers using these services compared to 52 percent of Baby Boomers. Additionally, the report noted that consumers are using buy now, pay later services for a variety of purchases, including clothing, electronics, and home goods.
Overall, the rise of buy now, pay later services reflects a growing demand for more flexible payment options among consumers. As these services continue to gain popularity, it's likely that more retailers will start offering split payment options to appeal to a wider range of customers.
Comments