Aug 132 min read

Insight of the Day: 49% of consumers want an AI clone to handle their daily chores and life admin by 2035

Summary: Findings and Key Takeaways

Growing appetite for AI assistance: Dentsu's study highlights a significant consumer desire for AI clones to handle daily tasks by 2035, with APAC showing even greater enthusiasm.
APAC leads in AI adoption: McKinsey's study shows that APAC consumers are significantly more likely to use generative AI outside of work compared to global averages.
Gen Z at the forefront: Gen Z is particularly open to using AI for everyday tasks, from home decor to travel planning, and even seeking expert advice from AI.

Trends and Consumer Motivation

Trend towards outsourcing daily tasks to AI: The growing popularity of AI chatbots and tools reflects a trend towards delegating mundane and time-consuming tasks to technology.
Consumer motivation: Consumers seek convenience, efficiency, and personalized experiences that AI can potentially provide.

Global consumers with a focus on APAC: The article highlights global interest in AI assistance, but specifically notes the strong demand in the APAC region.
Gen Z as early adopters: Gen Z is identified as a key demographic embracing AI for everyday tasks.

AI clones or digital assistants: These hypothetical AI entities would manage various tasks such as shopping, administrative duties, communication, and even provide expert advice.

Broad range but with focus on Gen Z: While the desire for AI assistance spans multiple age groups, the article specifically mentions Gen Z as early adopters, indicating a focus on younger consumers.

AI's potential to transform daily life: Consumer demand suggests a future where AI plays a major role in handling routine tasks and providing personalized assistance.
Brands need to adapt: Companies should consider integrating AI solutions to meet consumer expectations and provide innovative services.
Ethical considerations: The development and use of AI clones raise questions about privacy, data security, and the potential impact on human interactions.

Growing reliance on AI for everyday tasks: The rising consumer interest in AI assistance indicates a broader trend towards integrating AI into various aspects of daily life, leading to more seamless and personalized experiences.