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Innovation of the Day: Starbucks BOGO and New Sweet and Spicy Drinks

Starbucks has introduced four new "swicy" drinks to its menu, inspired by the sweet-heat trend that combines sweet and spicy flavors. These drinks, including three spicy lemonade refreshers and one spicy cream cold foam, feature the zest of lemonade and the heat of Starbucks Spicy Chili Powder Blend.

The flavors include Spicy Dragonfruit, Spicy Pineapple, Spicy Strawberry, and the Spicy Cream Cold Foam, all offering a unique combination of tropical flavors and the spicy kick of chili powder. These drinks are available for a limited time this spring at Starbucks locations in the US.

Additionally, Starbucks is offering a BOGO (Buy One, Get One) event on Thursday, April 18, where customers can enjoy a free handcrafted drink when they purchase one between 12 pm - 6 pm. This offer can be activated in the Starbucks app and is only available at participating locations.

Starbucks Reserve Roasteries and stores will also feature hot honey beverages this spring, adding a sweet and spicy twist to their signature classics like the affogato and espresso martini.

To try out these new "swicy" drinks and enjoy the BOGO offer, customers can visit Starbucks locations or check out the spring menu on the Starbucks website.

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