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Innovation of the Day: Limited-Edition April Fool's Lines

Chamberlain Coffee recently released its limited-edition Oops Collection on April Fool's Day. The capsule offers playful solutions to common coffee-related mishaps and it is cheekily designed to make consumers smile. Acknowledging the inevitability of spills and messes associated with coffee consumption, the Oops Collection seeks to embrace these "oopsie" moments with a lighthearted approach.

Included in the collection is a 'Life is Messy' baby tee, deliberately pre-stained to alleviate concerns about staining clothes while enjoying coffee. Additionally, the spill-proof cold cup ensures beverages remain secure and chilled throughout the day, minimizing the risk of spills. Rounding out the Oops Collection is a coffee-scented candle, designed to infuse the ambiance of a favorite coffee shop into the home environment.

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