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Insight of the Day: Premiumisation and the New Consumer

InsightTrendsWorld

Oct 293 min read

Insight of the Day: Premiumisation and the New Consumer

Findings: The concept of "premiumisation" is evolving, with consumers increasingly willing to pay more for high-quality, unique products....

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Insight of the Day: Trends in tea: Retargeting a smaller market

InsightTrendsWorld

Oct 282 min read

Insight of the Day: Trends in tea: Retargeting a smaller market

Findings : Tea is a smaller market than coffee in the UK foodservice industry, capturing about 15% of the hot drinks market compared to...

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Insight of the Day: After Years of Growth, American Whiskey Sees Market Decline in 2023 and 2024

InsightTrendsWorld

Oct 253 min read

Insight of the Day: After Years of Growth, American Whiskey Sees Market Decline in 2023 and 2024

Findings : After years of steady growth, the American whiskey market faces a domestic decline due to economic pressures, changing...

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Insight of the Day: BeautyHow Luxury Deodorant Is Taking Over the Fine Fragrance Industry

InsightTrendsWorld

Oct 233 min read

Insight of the Day: BeautyHow Luxury Deodorant Is Taking Over the Fine Fragrance Industry

Findings :Luxury deodorants are rapidly emerging as a prominent category in the fine fragrance industry. Brands like AKT, Salt & Stone,...

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Insight of the Day: The trends driving mixers in 2024 – Category Intel

InsightTrendsWorld

Oct 233 min read

Insight of the Day: The trends driving mixers in 2024 – Category Intel

Findings :The mixer category is shifting from mass-produced, generic options to premium, artisanal offerings. These new mixers feature...

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Insight of the Day: Super-Premium Gin Has Struck a Chord With Millennial and Gen-Z Drinkers

InsightTrendsWorld

Oct 233 min read

Insight of the Day: Super-Premium Gin Has Struck a Chord With Millennial and Gen-Z Drinkers

Findings :Super-premium gin, priced above $28.30 per bottle, is experiencing significant growth among Millennials and Gen Z, even as...

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Insight of the Day: Heineken Sales Miss Forecasts as Consumers Shy Away From Beer

InsightTrendsWorld

Oct 233 min read

Insight of the Day: Heineken Sales Miss Forecasts as Consumers Shy Away From Beer

Findings :Heineken reported lower-than-expected sales in the third quarter of 2024, with revenue declining by 5.5% year-on-year to €9.07...

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Insight of the Day: New trend re-shaping premiumisation

InsightTrendsWorld

Oct 183 min read

Insight of the Day: New trend re-shaping premiumisation

Findings: A new trend is emerging in premiumization within the alcohol market, as purchasing decisions are being influenced by shifting...

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Insight of the Day: We live in a treat culture – and gen Z is splurging on snacks

InsightTrendsWorld

Oct 173 min read

Insight of the Day: We live in a treat culture – and gen Z is splurging on snacks

Findings: Erewhon , a high-end grocery store in Los Angeles, has become a cultural phenomenon, especially among Gen Z and influencers. It...

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Insight of the Day: New Starbucks Boss Reportedly Pulling Back on Discounted Drinks

InsightTrendsWorld

Oct 145 min read

Insight of the Day: New Starbucks Boss Reportedly Pulling Back on Discounted Drinks

Findings : Starbucks is shifting away from discounts under new CEO Brian Niccol to focus on its premium, handcrafted coffee offerings....

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Insight of the Day: The State of American Whiskey in 2024

InsightTrendsWorld

Oct 144 min read

Insight of the Day: The State of American Whiskey in 2024

Findings: The American whiskey industry is facing challenges similar to those encountered by craft beer, including market saturation,...

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Insight of the Day: A new dawn for tequila: how the UK is waking up to the opportunity

InsightTrendsWorld

Oct 144 min read

Insight of the Day: A new dawn for tequila: how the UK is waking up to the opportunity

Findings: Tequila’s Popularity is Booming : Once seen as a spirit for shots, tequila is now a complex, premium drink enjoyed in...

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Insight of the Day: Beyond the ‘premium’ label: What consumers expect from premium brands in New Zealand’s On Premise

InsightTrendsWorld

Oct 113 min read

Insight of the Day: Beyond the ‘premium’ label: What consumers expect from premium brands in New Zealand’s On Premise

Findings: New Zealand consumers are increasingly seeking quality and taste when choosing premium drinks in On Premise settings, such as...

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Insight of the Day: The Luxury Deodorant Boom Is Here, and It’s Just the Beginning

InsightTrendsWorld

Oct 113 min read

Insight of the Day: The Luxury Deodorant Boom Is Here, and It’s Just the Beginning

Summary of Findings :Luxury deodorants are gaining traction as consumers demand more from everyday personal care products. The market is...

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Insight of the Day: Alcohol industry embraces inclusivity and premiumisation to appeal to Gen Z

InsightTrendsWorld

Oct 73 min read

Insight of the Day: Alcohol industry embraces inclusivity and premiumisation to appeal to Gen Z

Findings: Alcoholic beverage (alcobev) brands are increasingly focusing on inclusivity and premiumization to appeal to younger...

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Insight of the Day: Premiumisation is slowing – but there’s a counter-trend

InsightTrendsWorld

Oct 13 min read

Insight of the Day: Premiumisation is slowing – but there’s a counter-trend

Findings : After two decades of rising consumer spending on premium alcohol, the trend is reversing due to economic pressures and a...

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Insight of the Day: Consumption of Coffee Outside Home Returns to Pre-Pandemic Levels

InsightTrendsWorld

Sep 263 min read

Insight of the Day: Consumption of Coffee Outside Home Returns to Pre-Pandemic Levels

Summary of Findings: Return to Pre-Pandemic Levels : Coffee consumption outside the home has rebounded, reaching its highest level since...

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Insight of the Day: On Trend in the On Premise: The Current State of Gin

InsightTrendsWorld

Sep 264 min read

Insight of the Day: On Trend in the On Premise: The Current State of Gin

Findings: The gin category is performing well within a declining spirits market, with increased market share, second only to tequila and...

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Insight of the Day: Why pistachio is the must-have flavour of 2024

InsightTrendsWorld

Sep 92 min read

Insight of the Day: Why pistachio is the must-have flavour of 2024

Findings: Pistachio has become a rising star in confectionery, with web searches up 60% since 2019. Social conversations about pistachios...

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Insight of the Day: Valentino leans into fashion history for next beauty chapter

InsightTrendsWorld

Sep 93 min read

Insight of the Day: Valentino leans into fashion history for next beauty chapter

Summary: Valentino Beauty's Strategy: Leverages its haute couture heritage to differentiate itself in the competitive luxury beauty...

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