Insight of the Day: How Inclusivity Is Driving K-Beauty’s Second Wave
Findings K-beauty is transitioning from skincare dominance (first wave) to makeup-skincare hybrids , body care, and fragrance (second...
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InsightTrendsWorld
7 days ago3 min read
Insight of the Day: Key insights into Britons’ attitudes towards beauty and personal care
Findings : Thinness and Beauty : 26% of Britons believe beauty is synonymous with being thin (28% of women vs. 23% of men). Purpose of...
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InsightTrendsWorld
7 days ago3 min read
Insight of the Day: How and why fashion brands should target ‘Silver Spender’ in 2025
Findings : The over-50 demographic, or "Silver Spenders," is a growing and under-served segment with significant spending power. This...
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InsightTrendsWorld
Nov 143 min read
Insight of the Day: From kidults to senior gamers, brands play with blurred generational divides
Findings : Brands are increasingly moving away from age-based segmentation, focusing instead on creating products and experiences that...
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InsightTrendsWorld
Nov 112 min read
Insight of the Day: How Gen Z & Millennials approach fashion differently
Findings: Gen Z and Millennials share a focus on quality, value, and affordability in fashion, but Gen Z places higher importance on...
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InsightTrendsWorld
Nov 73 min read
Insight of the Day: The beauty industry is already thinking about gen alpha Pre-adolescents are the next big customers
Findings Generation Alpha, born approximately from 2010 to 2025, is emerging as the next significant consumer group in the beauty...
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InsightTrendsWorld
Oct 134 min read
Insight of the Day: Meet the Changemakers: Five Minutes with DEWEY
Summary of Findings: Chamiah Dewey, founder of DEWEY , launched a pioneering fashion brand designed specifically for adults under 5 feet...
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InsightTrendsWorld
Oct 133 min read
Insight of the Day: Thin is back in! Fashion insiders fume as Size 0 ‘clothes hanger’ models once again the runway norm
Summary of Findings: Recent global fashion weeks in New York, London, Milan, and Paris have shown a significant reduction in size...
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InsightTrendsWorld
Oct 114 min read
Insight of the Day: The Ozempic effect? Fashion brands abandon size inclusivity on SS25 runways
Summary of Findings Runway Trends : The Spring/Summer 2025 runways showcased a concerning lack of body diversity, with 94.9% of the...
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InsightTrendsWorld
Oct 83 min read
Insight of the Day: How Target Is Bucking Industry Trends and Growing in Mass Market Beauty
Summary of Findings: Target has experienced significant growth in its beauty category, contributing to a 2.7% rise in overall sales in...
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InsightTrendsWorld
Oct 73 min read
Insight of the Day: Alcohol industry embraces inclusivity and premiumisation to appeal to Gen Z
Findings: Alcoholic beverage (alcobev) brands are increasingly focusing on inclusivity and premiumization to appeal to younger...
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InsightTrendsWorld
Oct 44 min read
Insight of the Day: Is the whisky category becoming more accessible?
Findings : Spirits companies, including Suntory Global Spirits , La Martiniquaise-Bardinet , MacDuff International , and Cotswolds...
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InsightTrendsWorld
Sep 243 min read
Insight of the Day: 'The Substance' Completely Flips a Stale Horror Trend on Its Head
Findings: The Substance is a satirical body horror film that explores societal pressures on women to maintain youth and beauty,...
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InsightTrendsWorld
Sep 183 min read
Insight of the Day: New research shows inclusive advertising boosts bottom line, with sales up by 16%
Findings: A global study by the Unstereotype Alliance and Oxford University's Saïd Business School has demonstrated that inclusive...
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InsightTrendsWorld
Sep 173 min read
Insight of the Day: Coach is the New 'It' Brand for Gen Z
Findings: Coach has successfully revamped its brand, becoming a favorite among Gen Z consumers. Between January and June 2024, spending...
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InsightTrendsWorld
Sep 173 min read
Insight of the Day: Inclusive brands outperform in the beauty market, SeeMe Index reveals
Findings: The SeeMe Index, an AI-driven platform, reveals that inclusive beauty brands are growing 1.5 times faster than their less...
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InsightTrendsWorld
Sep 102 min read
Insight of the Day: How inclusive platforms are reshaping the beauty industry
Summary of Findings: The rise of beauty communities and marketplaces catering to people of color (POC), such as SABC, Brown Beauty...
4 views0 comments
InsightTrendsWorld
Sep 92 min read
Insight of the Day: Inclusive Beauty Brands Grow 1.5X Faster than Less Inclusive Brands
Findings: Research by Circana and SeeMe Index revealed that inclusive beauty brands grow 1.5 times faster than less inclusive ones....
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InsightTrendsWorld
Sep 52 min read
Insight of the Day: Inclusive Beauty Brands Grow 1.5X Faster than Less Inclusive Brands
Findings: Brands identified as Certified Inclusive by SeeMe Index grew 1.5 times faster than less inclusive competitors. Inclusive brands...
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InsightTrendsWorld
Aug 281 min read
Insight of the Day: You’re Probably A Beer Girl Too
Key takeaways: The "beer girl" stereotype is outdated and unfair. Women can enjoy beer without conforming to a specific archetype. Beer...
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