Insight of the Day: How Many Gen Z Actually Use TikTok Shop
Findings: TikTok Shop has become a significant e-commerce player in the U.S., competing with giants like Amazon. Gen Z is increasingly...
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InsightTrendsWorld
Sep 32 min read
Insight of the Day: Adding Salt in Coffee Might Be Your New Favorite Morning Hack
Findings: Adding salt to coffee is an emerging trend gaining popularity, particularly through social media platforms like TikTok. The...
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InsightTrendsWorld
Aug 302 min read
Insight of the Day: Brits want ‘baby’ bevs
Findings: There is a growing trend among British consumers for "mini" versions of alcoholic beverages, with 47% expressing interest in...
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InsightTrendsWorld
Aug 292 min read
Insight of the Day: What Types of Ads Do Consumers Like in Entertainment and Social Apps?
Findings: Consumers primarily prefer humorous ads (50%) in entertainment and social media apps. Gen Z is highly influenced by...
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InsightTrendsWorld
Aug 282 min read
Insight of the Day: From Wendy’s to Popeyes and Five Guys, experts explain why US fast food chains are making a comeback in the UK
Findings: US fast-food chains are successfully expanding in the UK, driven by factors such as: Social media marketing Unique offerings...
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InsightTrendsWorld
Aug 282 min read
Insight of the Day: Why TikTok’s ‘Cucumber Guy’ is attracting beauty and hair care sponsors
Findings: Unexpected Brand Partnerships: Logan Moffitt's popularity on TikTok with his cucumber salad recipes has attracted...
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InsightTrendsWorld
Aug 272 min read
Insight of the Day: TikTok is Now the Frontier for Political Discourse
Findings: The landscape of information broadcasting has evolved dramatically over the decades, with social media platforms like TikTok...
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InsightTrendsWorld
Aug 272 min read
Insight of the Day: What is Crumbl Cookies? Everything you need to know about viral bakery
Findings: Crumbl Cookies, a viral bakery that began in Utah in 2017, has rapidly expanded across the U.S., becoming the fastest-growing...
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InsightTrendsWorld
Aug 212 min read
Insight of the Day: 5 Unexpected Insights About Frozen Beverage Customers
Findings Frequent frozen beverage buyers are 43% more likely to switch banks soon compared to infrequent buyers. They are four times more...
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InsightTrendsWorld
Aug 212 min read
Insight of the Day: Gen Z in Europe is Most Likely to Buy This Because of Online Celebs
Findings: Online celebrity influence is strong: Gen Z consumers in Western Europe and North America are making purchases based on...
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InsightTrendsWorld
Aug 212 min read
Insight of the Day: Growing Up Glamorous: Navigating the World of Gen Alpha Beauty Influencers
Key Findings: Gen Alpha (born after 2010) significantly influences beauty industry growth despite their young age. Social media fuels...
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InsightTrendsWorld
Aug 162 min read
Insight of the Day: Gen Z Trusts YouTubers More Than Anyone Else
Findings: Gen Z increasingly trusts video content creators more than traditional public figures like celebrities, politicians, or...
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InsightTrendsWorld
Aug 132 min read
Insight of the Day: The top 3 most influential TikTok trends in beauty
Key Points TikTok's Lasting Impact: TikTok trends may be short-lived, but they have a long-lasting effect on the beauty industry and...
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InsightTrendsWorld
Aug 132 min read
Insight of the Day: Viral Frozen Grape Trend Illustrates Power of TikTok
Findings: The frozen grape trend on TikTok has led to a significant increase in grape sales (18% year-over-year). TikTok's influence on...
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InsightTrendsWorld
Aug 122 min read
Innovation of the Day: America's best loved convenience store is even winning over Gen Z with its beaver nuggets
Summary: Buc-ee's, a gas station chain known for its unique offerings, has successfully expanded its customer base to include Gen Z...
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InsightTrendsWorld
Aug 72 min read
Insight of the Day: Great for the ’gram: here’s how social media has changed the way we travel
Findings: Social media has become indispensable in the travel industry, influencing how people plan trips, choose destinations, and share...
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InsightTrendsWorld
Aug 51 min read
Insight of the Day: A Nutritionist’s Take On The Rice-Zempic TikTok Trend
Rice-zempic, a mixture of rice water and lime juice, has gone viral on TikTok with claims of weight loss benefits. However, experts...
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InsightTrendsWorld
Aug 22 min read
Insight of the Day: PepsiCo's FLVR TikTok inspires Gen Z, Millennial consumers to cook with Frito-Lay products
Summary: PepsiCo launched FLVR, a TikTok-based food entertainment channel, to engage Gen Z and millennial consumers and expand...
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InsightTrendsWorld
Aug 22 min read
Insight of the Day: 'Worrying' rise in young people gaining financial understanding from influencers
Summary: The report "Young Persons’ Money Index 2023/24" found that 23% of young people learn about finances from social media and...
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InsightTrendsWorld
Aug 22 min read
Insight of the Day: Cosmetics Business reveals the top 5 TikTok beauty trends of 2024 in new report
Findings: TikTok is a major platform for beauty brands, with 71% of beauty users saying it influences their product choices. Startups are...
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