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Beverages: Why German beer is disappearing
Why it is the topic trending: Decline of a Brewing Icon: Â Germany, historically renowned for its beer, is facing a decline in its global...
InsightTrendsWorld
7 hours ago11 min read
5 views
0 comments
Beverages: How New Generations Are Embracing Tea
Why it is the topic trending: Shift in Beverage Preferences: Â The article highlights a notable shift in beverage choices among younger...
InsightTrendsWorld
7 hours ago10 min read
5 views
0 comments
Beverages: Over 60-year low: Wine consumption falls heavily into the red
Why it is the topic trending: Significant Decline in Wine Consumption: Â The reported over 60-year low in worldwide wine consumption in...
InsightTrendsWorld
Apr 168 min read
19 views
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Beverages: Coachella 2025 Expands ‘Soberchella’ With More Non-Alcoholic Options Than Ever
Why is this topic trending? Shift Toward Mindful Drinking: Â Growing consumer interest in reducing alcohol intake for mental and physical...
InsightTrendsWorld
Apr 147 min read
28 views
0 comments
Beverages: Gen Z are turning away from alcohol when stressed and choosing this drink instead
Why Is This Topic Trending? Stress-Relief Reimagined: Over half of 18–24-year-olds now choose tea over alcohol as their preferred way to...
InsightTrendsWorld
Apr 1410 min read
13 views
0 comments
Beverages: What’s Pouring in 2025? The Biggest Trends Shaping Italy’s On Premise
Why it is the topic trending: Insights into Italy's On-Premise Market: Â The article provides a look at the key trends influencing...
InsightTrendsWorld
Apr 128 min read
12 views
0 comments
Beverages: Gen Z not the main 0% beer target: Heineken
Why It Is the Topic Trending Shift in Target Audience : Heineken 's focus on existing beer drinkers rather than solely targeting Gen Z...
InsightTrendsWorld
Apr 117 min read
25 views
0 comments
Beverages: The decline in wine consumption? If it’s mostly the more mature generations that are holding back
Why is the topic trending? Challenging Traditional Beliefs: Â The article questions the common perception that declining wine consumption...
InsightTrendsWorld
Mar 2711 min read
26 views
0 comments
Beverages: Booze faces big tobacco moment
Why It Is Trending Regulatory Momentum: • Health authorities and global bodies (e.g. WHO) are calling for warning labels on alcohol, akin...
InsightTrendsWorld
Mar 226 min read
262 views
1 comment
Beverages: How the spirits category can master moderation in changing times
Why It Is Trending Shifting Consumer Habits: • Nearly 24% of consumers now say they are drinking less overall.• Moderation has become the...
InsightTrendsWorld
Mar 226 min read
9 views
0 comments
Insight of the Day: How Americans view alcohol’s benefits and risks
Why It Is Trending The topic of alcohol’s benefits and risks is drawing heightened attention due to increased health advisories. A U.S....
InsightTrendsWorld
Mar 84 min read
1 view
0 comments
(Viral) Insight of the Day: The trendy CBD drink that helps you 'relax' going viral on social media
Why? Gen Z's "Sober Curious" Movement: Â Â A significant driver is the rise of the "sober curious" lifestyle, particularly among Gen Z....
InsightTrendsWorld
Feb 2612 min read
4 views
0 comments
Insight of the Day: Premiumisation ‘all but dead’, says SipSource report
Why? Premiumisation is considered "all but dead" in the alcohol industry due to a convergence of several key factors highlighted in the...
InsightTrendsWorld
Feb 2610 min read
3 views
0 comments
Insight of the Day: Tracking the Rise of NA Beer
The rise of NA Beer is driven by several interconnected factors, all pointing towards a significant shift in consumer preferences and...
InsightTrendsWorld
Feb 2510 min read
5 views
0 comments
Insight of the Day: Shifts in moderation strategies for beverage alcohol
Why? The shifts in moderation strategies for beverage alcohol are happening due to a confluence of factors: Growing Health and Wellness...
InsightTrendsWorld
Feb 2511 min read
5 views
0 comments
Insight of the Day: Carlsberg’s big push into the soft drinks arena
Why is this topic trending? The global beverage market is undergoing a major transformation. Consumers are increasingly health-conscious...
InsightTrendsWorld
Feb 125 min read
13 views
0 comments
Insight of the Day: Five trends shaping the global alcoholic beverage market in 2025
Why This Topic is Trending The global alcoholic beverage market is undergoing significant transformation due to economic uncertainty ,...
InsightTrendsWorld
Feb 75 min read
14 views
0 comments
Insight of the Day: Changes in consumption habits prompt shifts in wine category
Overview The U.S. wine market is undergoing a major transformation driven by shifting consumption habits, particularly among Gen Z and...
InsightTrendsWorld
Jan 284 min read
11 views
0 comments
Insight of the Day: One-fifth of Gen Z embarrassed to consume non-alcoholic drinks
Detailed Findings: Embarrassment and Social Judgement: 21% of Gen Z Â surveyed admitted to concealing their consumption of low or...
InsightTrendsWorld
Jan 224 min read
19 views
0 comments
Insight of the Day: The changing landscape of alcohol and non-alcoholic drink preferences in the UK
Detailed Findings Decline in Alcohol Consumption: Alcohol consumption in the UK dropped from 78% in August 2024 to 72% in December 2024....
InsightTrendsWorld
Jan 203 min read
44 views
0 comments
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