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Insight of the Day: Global beauty insights and trends for 2025

InsightTrendsWorld

Dec 163 min read

Insight of the Day: Global beauty insights and trends for 2025

Detailed Findings: The global beauty and personal care market reached $570.1 billion in 2023, with a 3% growth rate. There's a...

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Insight of the Day: These 4 Inclusive Marketing Campaigns Got Gen Z’s Attention This Year

InsightTrendsWorld

Dec 133 min read

Insight of the Day: These 4 Inclusive Marketing Campaigns Got Gen Z’s Attention This Year

Detailed Findings The article highlights four significant marketing campaigns that effectively resonated with Gen Z consumers,...

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Insight of the Day: Aussie beauty industry booms with ethical, inclusive innovations

InsightTrendsWorld

Dec 93 min read

Insight of the Day: Aussie beauty industry booms with ethical, inclusive innovations

Detailed Findings Australia’s Beauty Market Growth : Expected to reach $5.4 billion by 2024 , driven by make-up and skincare. Ethical and...

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Innovation of the Day: Beauty-Branded Film Series

InsightTrendsWorld

Dec 53 min read

Innovation of the Day: Beauty-Branded Film Series

Detailed Findings: e.l.f. Beauty’s ‘Show Your(s)e.l.f.’ Campaign: The series highlights individuals who challenge conventional beauty...

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Insight of the Day: Unlocking the Beauty Shopper’s Mindset

InsightTrendsWorld

Dec 54 min read

Insight of the Day: Unlocking the Beauty Shopper’s Mindset

Detailed Findings: Prestige Beauty Shopper Profile: The prestige beauty shopper is versatile, shopping across brands and retailers,...

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Insight of the Day: Value and ultra-premium spirits gain share as US consumers polarize in spending

InsightTrendsWorld

Dec 53 min read

Insight of the Day: Value and ultra-premium spirits gain share as US consumers polarize in spending

Detailed Findings: Polarization in Spirits Spending: Value Brands: Increased share by 0.3 percentage points (pp), now making up 17% of...

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Insight of the Day: The case for and against brands changing how they market to men after recent election results

InsightTrendsWorld

Dec 36 min read

Insight of the Day: The case for and against brands changing how they market to men after recent election results

Findings Young men overwhelmingly supported Donald Trump and rightwing parties in recent elections, sparking discussions about marketing...

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Insight of the Day: Welcome to the age of atomisation, a trend marketers might miss

InsightTrendsWorld

Nov 253 min read

Insight of the Day: Welcome to the age of atomisation, a trend marketers might miss

Findings: The Age of Atomisation : Single-person households and solitary lifestyles are becoming a significant global phenomenon, with an...

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Insight of the Day: How Inclusivity Is Driving K-Beauty’s Second Wave

InsightTrendsWorld

Nov 223 min read

Insight of the Day: How Inclusivity Is Driving K-Beauty’s Second Wave

Findings K-beauty is transitioning from skincare dominance (first wave) to makeup-skincare hybrids , body care, and fragrance (second...

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Insight of the Day: Key insights into Britons’ attitudes towards beauty and personal care

InsightTrendsWorld

Nov 163 min read

Insight of the Day: Key insights into Britons’ attitudes towards beauty and personal care

Findings : Thinness and Beauty : 26% of Britons believe beauty is synonymous with being thin (28% of women vs. 23% of men). Purpose of...

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Insight of the Day: How and why fashion brands should target ‘Silver Spender’ in 2025

InsightTrendsWorld

Nov 163 min read

Insight of the Day: How and why fashion brands should target ‘Silver Spender’ in 2025

Findings : The over-50 demographic, or "Silver Spenders," is a growing and under-served segment with significant spending power. This...

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Insight of the Day: From kidults to senior gamers, brands play with blurred generational divides

InsightTrendsWorld

Nov 143 min read

Insight of the Day: From kidults to senior gamers, brands play with blurred generational divides

Findings : Brands are increasingly moving away from age-based segmentation, focusing instead on creating products and experiences that...

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Insight of the Day: How Gen Z & Millennials approach fashion differently

InsightTrendsWorld

Nov 112 min read

Insight of the Day: How Gen Z & Millennials approach fashion differently

Findings: Gen Z and Millennials share a focus on quality, value, and affordability in fashion, but Gen Z places higher importance on...

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Insight of the Day: The beauty industry is already thinking about gen alpha Pre-adolescents are the next big customers

InsightTrendsWorld

Nov 73 min read

Insight of the Day: The beauty industry is already thinking about gen alpha Pre-adolescents are the next big customers

Findings Generation Alpha, born approximately from 2010 to 2025, is emerging as the next significant consumer group in the beauty...

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Insight of the Day: Political Views Affect Entertainment Viewing Choices

InsightTrendsWorld

Oct 293 min read

Insight of the Day: Political Views Affect Entertainment Viewing Choices

Findings: TV audiences are split politically, with 41% identifying as “moderate,” and preferences often align with political ideology....

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Insight of the Day: Meet the Changemakers: Five Minutes with DEWEY

InsightTrendsWorld

Oct 134 min read

Insight of the Day: Meet the Changemakers: Five Minutes with DEWEY

Summary of Findings: Chamiah Dewey, founder of DEWEY , launched a pioneering fashion brand designed specifically for adults under 5 feet...

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Insight of the Day: Thin is back in! Fashion insiders fume as Size 0 ‘clothes hanger’ models once again the runway norm

InsightTrendsWorld

Oct 133 min read

Insight of the Day: Thin is back in! Fashion insiders fume as Size 0 ‘clothes hanger’ models once again the runway norm

Summary of Findings: Recent global fashion weeks in New York, London, Milan, and Paris have shown a significant reduction in size...

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Insight of the Day: The Ozempic effect? Fashion brands abandon size inclusivity on SS25 runways

InsightTrendsWorld

Oct 114 min read

Insight of the Day: The Ozempic effect? Fashion brands abandon size inclusivity on SS25 runways

Summary of Findings Runway Trends : The Spring/Summer 2025 runways showcased a concerning lack of body diversity, with 94.9% of the...

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Insight of the Day: How Target Is Bucking Industry Trends and Growing in Mass Market Beauty

InsightTrendsWorld

Oct 83 min read

Insight of the Day: How Target Is Bucking Industry Trends and Growing in Mass Market Beauty

Summary of Findings: Target has experienced significant growth in its beauty category, contributing to a 2.7% rise in overall sales in...

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Insight of the Day: Alcohol industry embraces inclusivity and premiumisation to appeal to Gen Z

InsightTrendsWorld

Oct 73 min read

Insight of the Day: Alcohol industry embraces inclusivity and premiumisation to appeal to Gen Z

Findings: Alcoholic beverage (alcobev) brands are increasingly focusing on inclusivity and premiumization to appeal to younger...

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