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Consumer & Business Insights
You arrived in the realm of Insights and Trends. InsightTrendsWorld mission is to deliver ideas for your business, to boldly go together where no one has gone in the land of information. You will find daily updates on new surveys,studies,research, insights and trends around the world.
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Shopping: The power — and problem — of ‘girl words’ in 2025
Why It Is Trending The topic of "girl words" is gaining traction as brands and society grapple with the implications of language that...
InsightTrendsWorld
Mar 255 min read
10 views
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Fashion: Midlife women are being ignored by fashion brands – but these labels are getting it right
Why is this Topic Trending? Fashion brands are significantly underrepresenting women aged 50 and above despite their strong purchasing...
InsightTrendsWorld
Mar 234 min read
47 views
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Restaurants: Halal QSR Menu Expansions
Why it is the topic trending: Growing Halal Market: The inclusion of Halal options in the QSR industry reflects the increasing demand...
InsightTrendsWorld
Mar 188 min read
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Innovation of the Day: Elevated QSR Fish Sandwiches
Why It Is the Topic Trending: The launch of the Bojangler Deluxe Fish Sandwich by Bojangles for the Lenten season highlights a growing...
InsightTrendsWorld
Mar 94 min read
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Insight of the Day: Hollywood diversity in decline despite audience demand, study finds: ‘The writing was on the wall’
Can Diversity Be a Trend in the Industry? Yes, in the sense of industry focus and initiatives: Over the past decade, and especially in...
InsightTrendsWorld
Feb 2813 min read
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Insight of the Day: Meet Margaret Chola: The viral 'Legendary Glamma' inspiring generations
Why "Ageless Style Iconography" is Becoming a Trend (The Drivers): Societal Shift: Aging Global Population & Increased Visibility of...
InsightTrendsWorld
Feb 2813 min read
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Insight of the Day: Can lingerie brand Victoria’s Secret win with Gen Z?
Why It Is Trending Victoria’s Secret is trending as it attempts to win back Gen Z consumers by transforming its legacy image. The brand...
InsightTrendsWorld
Feb 127 min read
83 views
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Insight of the Day: On newsstands now, Sports reIllustrated challenges media representation of female athletes
Why it is the Topic Trending Sports reIllustrated is trending because it addresses a critical issue: the representation of female...
InsightTrendsWorld
Feb 123 min read
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(Viral) Insight of the Day: Spike Lee, Giggs and More Star in Stone Island's Latest "Community as a Form of Research" Campaign
Why It’s Trending Stone Island’s "Community as a Form of Research" campaign is making waves for its unique approach to brand-building by...
InsightTrendsWorld
Feb 54 min read
3 views
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Insight of the Day: Why Victoria’s Secret’s promise falls short in China
Why It’s Trending The topic is trending because Victoria’s Secret, a global lingerie giant, is failing to meet the needs of Chinese...
InsightTrendsWorld
Feb 44 min read
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Insight of the Day: Return of the “Geisha”? Chinese Millennials Embrace a Throwback Youth and Beauty Culture
Overview: Chinese Millennials are driving a resurgence of youth and beauty culture, heavily influenced by traditional ideals of whiteness...
InsightTrendsWorld
Feb 15 min read
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Insight of the Day: Global beauty insights and trends for 2025
Detailed Findings: The global beauty and personal care market reached $570.1 billion in 2023, with a 3% growth rate. There's a...
InsightTrendsWorld
Dec 16, 20243 min read
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Insight of the Day: These 4 Inclusive Marketing Campaigns Got Gen Z’s Attention This Year
Detailed Findings The article highlights four significant marketing campaigns that effectively resonated with Gen Z consumers,...
InsightTrendsWorld
Dec 13, 20243 min read
8 views
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Insight of the Day: Aussie beauty industry booms with ethical, inclusive innovations
Detailed Findings Australia’s Beauty Market Growth : Expected to reach $5.4 billion by 2024 , driven by make-up and skincare. Ethical and...
InsightTrendsWorld
Dec 9, 20243 min read
41 views
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Innovation of the Day: Beauty-Branded Film Series
Detailed Findings: e.l.f. Beauty’s ‘Show Your(s)e.l.f.’ Campaign: The series highlights individuals who challenge conventional beauty...
InsightTrendsWorld
Dec 5, 20243 min read
2 views
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Insight of the Day: Unlocking the Beauty Shopper’s Mindset
Detailed Findings: Prestige Beauty Shopper Profile: The prestige beauty shopper is versatile, shopping across brands and retailers,...
InsightTrendsWorld
Dec 5, 20244 min read
8 views
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Insight of the Day: Value and ultra-premium spirits gain share as US consumers polarize in spending
Detailed Findings: Polarization in Spirits Spending: Value Brands: Increased share by 0.3 percentage points (pp), now making up 17% of...
InsightTrendsWorld
Dec 5, 20243 min read
1 view
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Insight of the Day: The case for and against brands changing how they market to men after recent election results
Findings Young men overwhelmingly supported Donald Trump and rightwing parties in recent elections, sparking discussions about marketing...
InsightTrendsWorld
Dec 3, 20246 min read
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Insight of the Day: Welcome to the age of atomisation, a trend marketers might miss
Findings: The Age of Atomisation : Single-person households and solitary lifestyles are becoming a significant global phenomenon, with an...
InsightTrendsWorld
Nov 25, 20243 min read
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Insight of the Day: How Inclusivity Is Driving K-Beauty’s Second Wave
Findings K-beauty is transitioning from skincare dominance (first wave) to makeup-skincare hybrids , body care, and fragrance (second...
InsightTrendsWorld
Nov 22, 20243 min read
4 views
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