Insight of the Day: Merry and bright’: How marketers are evolving for ambitious holiday shopperssight of the Day
Findings : The 2024 holiday season is marked by record spending intentions, with marketers deploying diverse media strategies and...
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InsightTrendsWorld
1 day ago3 min read
Insight of the Day: Holiday Grocery Outlook 2024: What Consumers Want
Findings : The 2024 holiday grocery season is shaped by consumers’ need for value, convenience, and cultural inclusivity amid ongoing...
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InsightTrendsWorld
1 day ago3 min read
Insight of the Day: Circana Reports Nearly 80% of Thanksgiving Meals Are Homemade, as Consumers Embrace Traditions Despite High Grocery Prices
Findings : Nearly 80% of Thanksgiving meals in 2024 are expected to be homemade, as consumers embrace traditional celebrations despite...
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InsightTrendsWorld
Oct 293 min read
Insight of the Day: Halloween 2024: Best Brand Strategies
Findings: Halloween Popularity : With 72% of Americans celebrating Halloween in 2024 and an average spend of $103.63 per person, brands...
5 views0 comments
InsightTrendsWorld
Oct 83 min read
Insight of the Day: Holiday shopping intentions fueled by consumer optimism, hunt for value
Summary of Findings: Consumers are looking forward to the holiday season more than in recent years, with many planning retail therapy to...
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InsightTrendsWorld
Sep 263 min read
Insight of the Day: Christmas shopping in summer? How marketers can maximise the trend
Summary: Christmas shopping is starting earlier than ever, with more than 75% of British consumers reportedly buying gifts during the...
2 views0 comments
InsightTrendsWorld
Sep 162 min read
Insight of the Day: Fashion has an opportunity in the growing adult Christmas market
Findings: A quarter of UK adults plan to gift Christmas stockings to other adults in 2023, translating to 12 million extra stockings and...
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InsightTrendsWorld
Aug 312 min read
Insight of the Day: How early Halloween is changing retail
Findings The Halloween season, traditionally marked by promotions starting in August or September, is now beginning as early as April....
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InsightTrendsWorld
Aug 292 min read
Insight of the Day: The rise of 'Summerween' and its impact on the confectionery industry
Findings: "Summerween," a summer-inspired Halloween, has been gaining popularity on social media. The confectionery industry is...
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InsightTrendsWorld
Aug 272 min read
Insight of the Day: ‘Summerween’ brings Halloween into the summer months
Findings: The confectionery industry is gearing up for the Halloween season, with manufacturers like The Hershey Company already...
12 views0 comments
InsightTrendsWorld
Aug 211 min read
Innovation of the Day: Complimentary Burger Promotions
Lidl UK is giving away 1,000 free burgers to celebrate National Burger Day. This promotion offers 250 vouchers worth £10 each, enough to...
2 views0 comments
InsightTrendsWorld
Aug 92 min read
Insight of the Day: Retailers are tricking consumers into spending more with earlier-than-ever Halloween rollout
Summary: The article highlights the unusual trend of retailers, such as Costco and Michaels, starting to stock Halloween merchandise as...
17 views0 comments
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