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You arrived in the realm of Insights and Trends. InsightTrendsWorld mission is to deliver ideas for your business, to boldly go together where no one has gone in the land of information. You will find daily updates on new surveys,studies,research, insights and trends around the world.
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Insight of the Day: Why Gen Z Is Drinking Less
Detailed Findings: Solcyré Burga's article from the San Francisco Chronicle  explores the declining alcohol consumption trends among...

InsightTrendsWorld
Jan 17 min read
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Insight of the Day: Millions of Americans Consider Themselves 'Sober Curious' Beyond Dry January
Detailed Findings: Dry January's Popularity: Â Nearly a third of Americans plan to participate in Dry January in 2025, either by cutting...

InsightTrendsWorld
Dec 25, 20247 min read
18 views
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Insight of the Day: The hottest drinks trends for 2025, according to the experts
Detailed Findings Moderation and Low/No Alcohol Trends: Alcohol-free spirits, wines, and low-abv drinks are gaining popularity....

InsightTrendsWorld
Dec 11, 20243 min read
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Insight of the Day: ‘Zebra striping’ is the hottest new trend in drinks
Findings Zebra Striping : A trend where consumers alternate between alcoholic and non-alcoholic drinks during a single visit to bars or...

InsightTrendsWorld
Nov 28, 20242 min read
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Insight of the Day: The rise of ‘sober curiosity:’ Why Gen Zers are reducing their alcohol consumption
Findings Gen Z is consuming significantly less alcohol than previous generations, demonstrating a shift towards mindful and...

InsightTrendsWorld
Nov 26, 20243 min read
4 views
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Insight of the Day: How sparkling tea is taking on ‘Champagne moments’
Findings: Category Growth: Â Sparkling tea is rapidly emerging as a luxurious non-alcoholic alternative for celebratory moments, fine...

InsightTrendsWorld
Nov 18, 20243 min read
16 views
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Insight of the Day: The Case for Wine With Less Alcohol—and Fewer Calories
Findings: Wine sales have been declining, but low-calorie wines are gaining popularity. Consumers are seeking lower-calorie options...

InsightTrendsWorld
Nov 11, 20242 min read
6 views
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Insight of the Day: How are brand owners trying to win over Millennial and Gen Z consumers
Findings: Millennials and Gen Z are drinking less alcohol, influenced by a focus on wellness, authentic experiences, and social...

InsightTrendsWorld
Nov 2, 20242 min read
2 views
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Insight of the Day: One-fourth of Japanese consumers opt for low-alcohol beverages
Findings: Â One-fourth of Japanese consumers now prefer low-alcohol beverages, with a notable concentration in younger demographics,...

InsightTrendsWorld
Oct 28, 20242 min read
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Insight of the Day: Australia’s beer industry faces crisis from Gen Z
Findings :Australia's beer industry is facing a decline in consumption, particularly among Gen Z. The shift is attributed to increasing...

InsightTrendsWorld
Oct 23, 20244 min read
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Insight of the Day: Passing fad or beverage of the future: non-alcoholic wine
Findings Non-alcoholic drinks are gaining popularity across Europe, and there is growing interest in whether non-alcoholic wine  can...

InsightTrendsWorld
Oct 21, 20243 min read
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Insight of the Day: Craft beer market pivots to meet consumer demand
Findings: IPA styles  continue to dominate the U.S. craft beer market, making up 51% of craft beer dollar sales, with significant growth...

InsightTrendsWorld
Oct 16, 20244 min read
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Insight of the Day: Cheers to Change: Why Non-Alcoholic Drinks Brands Are Here to Stay
Findings: The demand for non-alcoholic beverages is growing, fueled by changing attitudes toward alcohol consumption,...

InsightTrendsWorld
Oct 14, 20243 min read
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Insight of the Day: Is the RTD spirits category in decline?
Findings: RTD (ready-to-drink) spirits  continue to grow, with a global market value of $4.5 billion in 2023 and a projected growth rate...

InsightTrendsWorld
Sep 26, 20242 min read
10 views
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Innovation of the Day: Non-Alcoholic Mocktail Launches
Findings: Molson Coors has entered the non-alcoholic beverage market by partnering with Naked Life, a brand known for its healthier,...

InsightTrendsWorld
Sep 18, 20243 min read
3 views
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Insight of the Day: Are Gen Z really drinking less?
indings : Alcohol consumption among Gen Z is decreasing, with 62% of adults under 35 drinking, down from 72% two decades ago. While...

InsightTrendsWorld
Sep 10, 20242 min read
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Insight of the Day: Millennials Lead Non-Alcoholic Beverage Boom
indings: Non-alcoholic beverage consumption has seen significant growth in the U.S., largely driven by Millennials. 13% of U.S. alcohol...

InsightTrendsWorld
Sep 9, 20242 min read
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Insight of the Day: Stuffy, unhealthy or ‘just mid’ – are young people over wine?
Findings: The wine industry is facing a significant decline in consumption among Gen Z and millennials, who are turning to alternatives...

InsightTrendsWorld
Sep 4, 20242 min read
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Insight of the Day: US Millennials are driving the non-alc trend
Findings: Consumption of non-alcoholic beverages among US drinkers has doubled since April 2023. Millennials are the primary drivers of...

InsightTrendsWorld
Sep 2, 20241 min read
3 views
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Insight of the Day: Millennials drive no-alcohol gains in the US
Millennials are driving the growth of the no-alcohol beverage market in the US. They consume no-alcohol products more frequently than...

InsightTrendsWorld
Aug 31, 20242 min read
12 views
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