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InsightTrends
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Consumer & Business Insights
You arrived in the realm of Insights and Trends. InsightTrendsWorld mission is to deliver ideas for your business, to boldly go together where no one has gone in the land of information. You will find daily updates on new surveys,studies,research, insights and trends around the world.
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Insight of the Day: Follow my lead: how wine brands should adapt to fit the consumer
Detailed Findings: Global Wine Consumption Decline: Â Wine consumption is declining in all major global markets, including traditional...

InsightTrendsWorld
Jan 167 min read
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Insight of the Day: Cheers to 2025 – 5 trends set to raise the bar for spirits marketing
Detailed Findings: Curated Experiences: Consumers are seeking more than just a drink; they want a story and an immersive experience....

InsightTrendsWorld
Dec 21, 20243 min read
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Insight of the Day: Coming attractions: cocktail trends for 2025
Detailed Findings: Several key trends are emerging in the cocktail world, moving beyond simply creating innovative drinks to focusing on...

InsightTrendsWorld
Dec 16, 20243 min read
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Insight of the Day: Vodka-based cocktails trend on Google
Detailed Findings: The Pornstar Martini was the top-trending cocktail search in the US. Several other vodka-based cocktails also trended,...

InsightTrendsWorld
Dec 13, 20243 min read
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Insight of the Day: How spirits can spark a comeback from decline to demand
Detailed Findings: Spirits sales are declining: Â Â Down 11% year-on-year and 13% from 2019, significantly underperforming compared to...

InsightTrendsWorld
Dec 13, 20243 min read
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Insight of the Day: Drinks retail has ‘lost the fun’, finds new report
Findings Loss of Fun : The report highlights that drinks retail has become more functional and less fun, leading to a decline in consumer...

InsightTrendsWorld
Nov 29, 20243 min read
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Insight of the Day: Bacardi Unveils 2025 Cocktail Trends Report: Redefining Cocktail Culture
Findings: Experiences Redefine Cocktail Culture: Consumers now view cocktails as a bridge to deeper social connections, cultural...

InsightTrendsWorld
Nov 20, 20243 min read
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Insight of the Day: Coffee culture percolating in popularity
Findings: The global capsule coffee machine market  is growing steadily, with revenue projected to increase from $18 billion in 2023 to...

InsightTrendsWorld
Nov 20, 20243 min read
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Insight of the Day: Shake-up: six trends emerging from the best bars across the world
Findings : The international bar scene is evolving, as seen in The World’s 50 Best Bars 2024. Trends include the return of casual...

InsightTrendsWorld
Nov 13, 20243 min read
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Innovation of the Day: As everyone struggles to unplug, Heineken hits the right note
Findings : Heineken launched Boring Mode, a new app encouraging concert-goers to engage with live events over recording them. This app...

InsightTrendsWorld
Oct 26, 20242 min read
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Insight of the Day: A Taste for Vibes, and Sometimes Wine
ummary of Findings: Gen Z and young millennials are frequenting wine bars, not just for the wine, but for the atmosphere, culture, and...

InsightTrendsWorld
Oct 8, 20243 min read
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Insight of the Day: Beer News: Fans Choose Beer Buzz Over Taste
Findings: Ireland Beer Market: Â Beer continues to be Ireland's most popular alcoholic drink, holding nearly 43% of the market. Lager...

InsightTrendsWorld
Oct 7, 20243 min read
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Insight of the Day: Why Guinness’ partnership with the Premier League makes plain sense
Findings: Guinness has replaced Budweiser as the official beer sponsor of the Premier League for the 2024-2025 season. Data from YouGov...

InsightTrendsWorld
Sep 17, 20243 min read
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Insight of the Day: How the masochistic marketing trend is driving drinks sales
Findings: There's a rising trend of using unconventional and provocative marketing in the drinks industry. Brands are using themes of the...

InsightTrendsWorld
Sep 16, 20242 min read
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Insight of the Day: How to keep consumers coming and staying longer in independent pubs
Summary of: "Which markets are driving growth for the beverage alcohol industry?" Findings: Independent pubs in the UK are facing...

InsightTrendsWorld
Aug 16, 20242 min read
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