Insight of the Day: Why fast-food chains and big brands love loyalty programs
Findings: Fast-food and retail chains are increasingly relying on loyalty programs to retain customers and drive sales amid economic...
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InsightTrendsWorld
Nov 22 min read
Insight of the Day: Starbucks says it's making the menu simpler. But it won't say what's getting nixed
Findings: Starbucks is simplifying its menu as part of a broader turnaround strategy under new CEO Brian Niccol, aiming to improve...
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InsightTrendsWorld
Nov 22 min read
Insight of the Day: How Starbucks plans to get back to being a coffeehouse
Findings: Starbucks plans to revitalize its brand identity by transforming stores back into community-centric coffeehouses. CEO Brian...
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InsightTrendsWorld
Nov 22 min read
Insight of the Day: Why Coke and Dr Pepper are outselling Starbucks and Big Macs
Findings: Coca-Cola and Dr Pepper are seeing increased sales as affordable indulgences, outpacing pricier options like Starbucks and...
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InsightTrendsWorld
Nov 22 min read
Insight of the Day: How are brand owners trying to win over Millennial and Gen Z consumers
Findings: Millennials and Gen Z are drinking less alcohol, influenced by a focus on wellness, authentic experiences, and social...
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InsightTrendsWorld
Nov 22 min read
Insight of the Day: Future of grocery: Consumers demand shelf-stable & frozen innovation, digital apps, 84.51° reports
Findings: Consumers, especially younger ones, are gravitating towards clean-label foods with fewer ingredients, while older shoppers...
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InsightTrendsWorld
Oct 293 min read
Insight of the Day: Should Fast-Food Retailers Embrace Menu Hacks or Stop Them?
Findings: Fast-food hacks range from fun menu customizations (e.g., Burger King's "Frings") to cost-saving loopholes (e.g., Chipotle...
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InsightTrendsWorld
Oct 293 min read
Innovation of the Day: Spooky Volcano-Inspired Pizzas
Findings: Halloween Volcano Pizza : Domino’s Japan introduced a Halloween Volcano Pizza with a volcano-like crust filled with hot cheddar...
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InsightTrendsWorld
Oct 293 min read
Insight of the Day: Halloween 2024: Best Brand Strategies
Findings: Halloween Popularity : With 72% of Americans celebrating Halloween in 2024 and an average spend of $103.63 per person, brands...
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InsightTrendsWorld
Oct 293 min read
Insight of the Day: Why Gucci needs drastic change
Findings: Gucci’s Q3 2024 results reflect declining performance, attributed to external factors like market conditions and regional...
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InsightTrendsWorld
Oct 293 min read
Insight of the Day: Premiumisation and the New Consumer
Findings: The concept of "premiumisation" is evolving, with consumers increasingly willing to pay more for high-quality, unique products....
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InsightTrendsWorld
Oct 293 min read
Insight of the Day: Gen Z Is Investing In Crypto As Much As Stocks
Findings: Gen Z invests in cryptocurrency as much as in traditional stocks, reflecting a shift from conventional investment choices. The...
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InsightTrendsWorld
Oct 293 min read
Insight of the Day: Political Views Affect Entertainment Viewing Choices
Findings: TV audiences are split politically, with 41% identifying as “moderate,” and preferences often align with political ideology....
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InsightTrendsWorld
Oct 293 min read
Insight of the Day: Moderation, Brand Loyalty Shape This Year’s Snack Trends: Mondelēz State of Snacking
Findings: Snacking is ingrained in daily habits, with 88% of people snacking daily. Health-conscious snacking is rising, with demand for...
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InsightTrendsWorld
Oct 282 min read
Insight of the Day: Why Higher Prices Lower Your Happiness
Findings Increasing prices for everyday goods (inflation) reduce purchasing power, impacting happiness, especially for low-income...
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InsightTrendsWorld
Oct 282 min read
Insight of the Day: Consumers ‘running away’ from traditional fizzy drinks, Dash Water says
Findings Consumers are increasingly moving away from traditional sodas with artificial sweeteners, driven by health concerns and a desire...
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InsightTrendsWorld
Oct 284 min read
Insight of the Day: Gen Z’s lack of brand loyalty presents a challenge for restaurants
Findings Gen Z, aged 12 to 27, is projected to have a spending power of $12 trillion by 2030. Despite their significant financial...
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InsightTrendsWorld
Oct 283 min read
Insight of the Day: Predicting 2025 Drink Trends
Findings: Emerging Trends : The beverage industry is embracing global flavors, health-focused innovations, and unique consumer...
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InsightTrendsWorld
Oct 283 min read
Insight of the Day: 25% of Smartphone Owners Don't Want AI as Apple Intelligence Draws Near
Findings : A new CNET survey reveals that 25% of smartphone owners are uninterested in AI features, with 45% unwilling to pay for AI...
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InsightTrendsWorld
Oct 282 min read
Insight of the Day: What Is A 'Dopamine Menu', Latest Trend To Emerge From TikTok?
Findings : The 'dopamine menu' is a curated list of pleasurable activities designed to promote mental health and counteract mindless...
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