Insight of the Day: Food for thought: ad agencies don’t actually think an HFSS ad ban will work
Findings: Ad agencies and marketing experts do not believe that the ban on HFSS (high in fat, salt, or sugar) ads will effectively...
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Consumer & Business Insights
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InsightTrendsWorld
Sep 161 min read
Insight of the Day: Consumers are ready but human oversight remains key for AI
Findings: QSRs are eager to implement AI but face challenges with order accuracy. Human oversight is crucial for AI success in this...
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InsightTrendsWorld
Sep 133 min read
Insight of the Day: Consumers Invest in Longevity-Aligned Diets
Findings : A new study from Forbes Health shows that Americans are willing to make significant lifestyle changes in the pursuit of a...
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InsightTrendsWorld
Sep 133 min read
Innovation of the Day: Beavertown Brewery turns bar stools into conversation starters
Findings : Beavertown Brewery launched the "Is This Seat Taken?" campaign, placing specially designed bar stools in nine UK pubs to...
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InsightTrendsWorld
Sep 132 min read
Insight of the Day: Gaming is set to hit USD 257 billion by 2028 (and it's where you'll find your audience)
Key Takeaway: The gaming industry is not just thriving; it's evolving into a multifaceted cultural and social hub, surpassing...
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InsightTrendsWorld
Sep 134 min read
Insight of the Day: More Americans Are Living Paycheck to Paycheck – Here’s Who They Are
Summary of Key Insights on Americans Living Paycheck to Paycheck Findings : As of Q3 2024, 25% of U.S. adults are living paycheck to...
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InsightTrendsWorld
Sep 132 min read
Insight of the Day: Where is Gen Z Finding Community Today?
Findings: There is a growing perception that young people today are more isolated. Gen Z is experiencing loneliness and a lack of...
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InsightTrendsWorld
Sep 133 min read
Insight of the Day: Clean-label trends boost natural flavors, but price remains key purchase driver
Findings : There is a growing consumer demand for clean-label products, those with natural ingredients and fewer additives, as they are...
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InsightTrendsWorld
Sep 132 min read
Insight of the Day: Future Trends in Beauty Available in new NielsenIQ (NIQ) Global Beauty Innovation Report
Findings Brands embracing innovation are 2.5x more likely to see sales growth. Successful new products can lead to 30% Year 1 volume...
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InsightTrendsWorld
Sep 133 min read
Insight of the Day: Wikipedia is facing an existential crisis. Can gen Z save it?
Findings : Wikipedia, established in 2001, is facing challenges as AI applications overshadow its prominence. The site relies on unpaid...
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InsightTrendsWorld
Sep 132 min read
Insight of the Day: New study from Hornby Hobbies reveals hobbies boost wellbeing
Findings: People who engage in hobbies are significantly happier (85%) and report improved mental health (61%). 93% of UK adults...
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InsightTrendsWorld
Sep 133 min read
Insight of the Day: Set-jetting' is the latest travel trend - have you joined in?
Summary of Set-Jetting Travel Trend Findings : Set-jetting, the practice of visiting locations featured in popular TV shows or films, is...
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InsightTrendsWorld
Sep 131 min read
Insight of the Day: Americans are turning to new ways to cut expenses right now
Findings: Americans are still seeking ways to save money despite easing inflation. Consumers have cut back on spending in areas like...
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InsightTrendsWorld
Sep 132 min read
Insight of the Day: Does Streaming Hurt Theaters? This Survey Says It Helps
Findings: Streamers are also moviegoers: 61% of streaming users surveyed saw at least two movies in theaters in the past six months....
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InsightTrendsWorld
Sep 133 min read
Insight of the Day: Tracking consumer trends in the automotive industry
Vehicle Electrification : Trend : Interest in electric vehicles (EVs) is slowing due to high-interest rates, sticker prices, and...
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InsightTrendsWorld
Sep 132 min read
Insight of the Day: Women are more likely to be primary decision makers for grocery shopping, men for finance
Key Takeaway: Gender plays a role in household purchasing decisions: While joint decision-making is common in some areas, men and women...
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InsightTrendsWorld
Sep 133 min read
Insight of the Day: Five trends to look out for at London Fashion Week
Summary of Key Trends from London Fashion Week (Spring/Summer 2025) : Bold Colours : Vivid colors, especially shades of blue like cobalt...
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InsightTrendsWorld
Sep 131 min read
Insight of the Day: Zara and Pandora are crushing it as luxury brands struggle
Summary: Findings: Luxury brands struggle due to economic pressures and high inflation, while mid-level brands like Zara and Pandora...
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InsightTrendsWorld
Sep 132 min read
Innovation of the Day: Creamy QSR Dessert Offerings
Summary of Findings: Findings : McDonald's Singapore has launched a new dessert lineup featuring the exotic Yubari Melon flavor,...
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InsightTrendsWorld
Sep 132 min read
Insight of the Day: Six things you need to know about Dairy Drinks, RTD Coffees and Cold Brews
Findings: RTD coffee is a rapidly growing market, exceeding £230m in the UK. Gen Z is more likely to consume RTD coffee than hot coffee....
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