Insight of the Day: Anime and beyond: How niche streaming platforms can capture Gen Z with foreign content
Findings: Gen Z's Openness to Diverse Content : Gen Z, born between the mid-1990s and early 2010s, is a key demographic for niche...
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InsightTrendsWorld
Oct 84 min read
Insight of the Day: Spotify explores Gen-Z trends: blendships, mainstreaming and more
Findings: Collaborative Playlists : Gen-Z accounts for 52% of all collaborative playlists and 60% of all "Blend" playlists shared on...
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InsightTrendsWorld
Oct 84 min read
Insight of the Day: How customers' dining preferences and spending habits are shifting in 2024
Findings: Dining In Gains Popularity : In 2024, 55% of consumers prefer dining at restaurants compared to 43% in 2023, reflecting a shift...
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InsightTrendsWorld
Oct 86 min read
Inside of the Day: Did McDonald’s $5 Value Meal bring customers back? Here’s what the data shows
Findings: McDonald’s launched a $5 Meal Deal in June 2024 to boost sales and customer traffic, which saw initial success in terms of foot...
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InsightTrendsWorld
Oct 83 min read
Insight of the Day: The power of passions: Tapping into consumers' emotional bonds
Findings: The article highlights that emotions drive 92% of consumer decisions, making emotional connections crucial for brand success....
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InsightTrendsWorld
Oct 83 min read
Insight of the Day: People Are More Concerned About Climate Change Than Two Years Ago – Here’s How Brands Can Help
Findings: A new Bain & Company survey of nearly 19,000 people reveals that 76% of the global population sees eco-friendly living as...
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InsightTrendsWorld
Oct 83 min read
Insight of the Day: Emotional consumption among Chinese Gen Zers to become new trend
Findings: The article highlights a shift among Gen Z consumers in China, who are increasingly motivated by emotional satisfaction and...
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InsightTrendsWorld
Oct 83 min read
Insight of the Day: 61% of people across 15 countries feel societal pressure to appear well
Key Takeaway: Lululemon’s 2024 Global Wellbeing Report reveals a paradox in the pursuit of wellness: despite increased efforts to...
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InsightTrendsWorld
Oct 83 min read
Insight of the Day: Consumers Search for Healthy Food, ‘Eatertainment’
Key Takeaway: One-third of U.S. food and beverage spending is now focused on health-driven decisions, reflecting a growing emphasis on...
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InsightTrendsWorld
Oct 83 min read
Insight of the Day: Oasis ticket sales help lift UK shoppers' non-essential spending, survey shows
Summary of Findings: In September 2024, British shoppers increased their discretionary spending, with entertainment sales seeing a...
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InsightTrendsWorld
Oct 84 min read
Insight of the Day: ‘Funflation’—and live event hype—goes up against more cost-conscious consumers
Summary of Findings: The live entertainment sector has bounced back since the pandemic, with increasing ticket sales and event...
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InsightTrendsWorld
Oct 83 min read
Insight of the Day: Crisis looms as car buyers keep falling into the same trap
Summary of Findings: New car prices have skyrocketed since the start of the pandemic, with the average transaction price reaching...
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InsightTrendsWorld
Oct 83 min read
Insight of the Day: Dubai chocolate out, Swedish candy in: Korean retailers bet on exotic flavors
Summary of Findings: Exotic snacks from countries like Morocco, the UAE, and Sweden are gaining popularity among South Korean consumers,...
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InsightTrendsWorld
Oct 83 min read
Insight of the Day: Too good to be true? New study shows people reject freebies and cheap deals for fear of hidden costs
Summary of Findings: New research shows that people are more likely to reject overly generous offers due to suspicion, even if it seems...
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InsightTrendsWorld
Oct 83 min read
Insight of the Day: Consumers value shopping local
Summary of Findings: A LendingTree survey reveals that while 90% of Americans believe shopping locally benefits their community, factors...
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InsightTrendsWorld
Oct 83 min read
Insight of the Day: FoodTok: How supermarkets are using TikTok to win Gen Z shoppers
Summary of Findings: TikTok has become a key platform for younger consumers to discover new food trends, significantly influencing the...
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InsightTrendsWorld
Oct 83 min read
Insight of the Day: Consumers want brands to ship-from-store, research reveals
Summary of Findings: A recent survey of 1,000 UK consumers reveals that 73% of shoppers prefer online apparel orders to be shipped from...
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InsightTrendsWorld
Oct 83 min read
Insight of the Day: How Target Is Bucking Industry Trends and Growing in Mass Market Beauty
Summary of Findings: Target has experienced significant growth in its beauty category, contributing to a 2.7% rise in overall sales in...
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InsightTrendsWorld
Oct 83 min read
Insight of the Day: How luxury priced itself out of the market
Summary of Findings: Luxury goods have seen significant post-pandemic price increases, with brands like Dior raising prices by 66%...
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InsightTrendsWorld
Oct 83 min read
Insight of the Day: How do the French relate to second-hand luxury goods?
Summary of Findings: Vinted’s Second Hand Observatory study reveals that 69% of French consumers view second-hand luxury items as...
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